Case Studies filed under | Email marketing
Greenbrier County CVB
Filed Under: Email marketing, Travel/Tourism, Website strategy/development
Greenbrier County, WV is, of course, famous for the legendary Greenbrier Resort. But there’s much more to this beautiful and scenic part of the Alleghenies. They needed to show potential tourists that with a new site showcasing all there is to see and do.
Country Music Television
Filed Under: Email marketing, Entertainment and Sports, Online media
What happens when CMT debuts a new show hosted by John Rich of Big & Rich, and needs an online media campaign with rich media, skins, widgets, all geo-and-demo-targeted to create buzz? We put our cowboy hats on, that’s what.
Gary Player Group
Filed Under: Email marketing, Entertainment and Sports, Website strategy/development
In addition to being the world’s most traveled athlete and one of golf’s all time greats, Gary Player and The Gary Player Group have worldwide enterprises. Golf Course Design and Real Estate Development only scratches the surface of Mr. Player’s initiatives around the globe. We’re pleased and honored to have built the website for one of the world’s great athletes and humanitarians.
Amsurg
Filed Under: Email marketing, Healthcare, Lead generation, Website strategy/development
A successful company operating outpatient surgical centers wanted to know if they could market direct to consumers a life-saving procedure: the colonoscopy. As colon cancer is the one cancer that is 100% preventable, we were excited to participate in a three-market test rollout, using both traditional media and online marketing. Guess which of the two marketing disciplines performed best?
Tn. Dept. of Tourist Dev.
Filed Under: Email marketing, Lead generation, Travel/Tourism
The TDTD has a great website, but in the travel/tourism biz, that’s just a start. To really increase visitors, you need to engage leisure travel prospects. This means lead generation. It also means viral marketing. Email communications. P|R to the rescue.
Country Music Hall of Fame
Filed Under: Cultural/the arts, Email marketing, Website strategy/development
The Country Music Hall of Fame and Museum®, a premiere Nashville tourist destination, houses extensive historical memorabilia, instruments and archives relating to the history of one of America’s most treasured indigenous art forms. Minnie Pearls’s hat is in there, June Carter’s guitar. You get the idea.
The Greenbrier
Filed Under: Email marketing, sneakPEEK online brochures, Travel/Tourism, Website strategy/development
The Greenbrier is an incredible place- 6,500 acres in the scenic Allegheny Mountains of West Virginia, host to presidents, kings, and queens, and site of the famous, once-secret Congressional underground bunker. Founded near the site of a famous sulphur spring renown for its healing waters, the resort has been serving discerning travelers since 1796.
Frist Center- Egypt
Filed Under: Cultural/the arts, Email marketing, Website strategy/development
When Nashville’s Premiere Arts venue was planning its blockbuster exhibit, “The Quest for Immortality: treasures of Ancient Egypt,” they knew they needed a greater online presence than just a calendar entry on their website (which we also built, by the way).
SpinLife
Filed Under: Durable medical goods, Email marketing, Healthcare
SpinLife is America’s leading online store for mobility products of all kinds, including wheelchairs, lift chairs, and those cute, shiny scooters. They asked us for a lift in their email marketing strategies. We got results.
Gutter Guardian/Dixie HomeCrafters
Filed Under: Consumer products, Email marketing, Lead generation, PPC
Gutter Guardian & Dixie Homecrafters rely on a steady stream of leads for continued success in the home improvement category. Chief Guardian and Homecrafter Steve Bruno made the decision to augment his traditional lead-gen methods with email, co-registration, and PPC with Paramore|Redd. He loves what he sees.
