Blog

Do you remember Abraham Maslow and his theory of the hierarchy of needs?  I don’t remember much from anything other than music classes in high school since I went to public schools in Nashville, Tennessee, where higher philosophy was somewhere between whether Lynyrd Skynyrd was superior to the Average White Band or whether it was all right for a girl to call a guy in the ninth grade, but I remember Maslow’s triangle.

Today we became a corporate sponsor of Southeast Tourism Society (STS). We’re pretty excited about it and wanted to share it with you because you’re special. Real special.

It started out as a pretty great day.  I didn’t sleep great last night - I kept waking up in intervals with weird dreams.  My last dream was that I was driving home from some tourism destination in the Northeast and my pastor was in the car with me.  We were going down and then up a hill at almost 90 degree angles, like a roller coaster.  And he was using swear words.  Now, that is not like my pastor at all.

Make your avocation your vocation. Somebody told me that was a smart thing to do. I would like to be able to say that I have done that intentionally but the truth is something else.  See, I love to travel and in the past five years we have gotten the chance to work for a number of organizations in the travel industry. It’s something we can understand and do good work for. And it’s a natural for the web.

I am device-challenged. And I don’t like the experience of buying electronics of any kind. For many years, I have not had to make those choices or decisions myself as there was someone else who took care of those things. But that has changed, which made my foray into the Apple store a little frightening for me.

Today Paramore|Redd will be inducted into the Future 50 Hall of Fame.  This means we’ve won Future 50 for the 5th time and we can’t win anymore.  This is a Nashville Area Chamber of Commerce award which honors the 50 fastest growing companies in Middle Tennessee.  One of the things I like about this award is that it’s based on results, just like our company (see tag line, simple, clear and focused on results).

To say that I am proud of this would be, well, an understatement.  Our company is about 7.5 years old.  When we won for the first time I started to stress immediately because I read the rules and found out that after 5 times you get in the Hall of Fame.  Now, it doesn’t say you have to win 5 times in a row, but I’m thinking that’s exactly what I want to do and so the stress.

Today we launched the new site for United Way of Metropolitan Nashville, and we’re so happy about that, no only because it’s a great site, but it’s a great cause.

All of life is timing. A second too early and you look goofy. A few seconds too late and you’re disrespectful. Make that a few minutes and you could have missed the opportunity altogether.

Well, this time we got it right - hired Justin Briggs, our SEO expert, mere minutes before he won a national award for search engine marketing.

Steve Chandler and Mandy Butters… two names that will melt in your mouth in no time. We’re more than happy (I’m actually doing the jiggy dance in my office at this exact moment) that these two very experienced marketing folks have joined us. Here’s a bit about them and why you’re lucky they’re here too:

Well hello, Dolly! We’re proud to announce that Paramore|Redd, along with the award-winning folks at Knoxville’s Designsensory, have been selected as the interactive agencies of record for the State of Tennessee Department of Tourist Development (TDTD).